The deal of the decade redefines revenue dynamics, global markets, and service mix. Omnicom’s acquisition of Interpublic ...

Snap Inc. has released its “2024 in a Snap” Snapchat report, and there is a treasure trove of takeaways marketers can (and ...

NEW YORK: Omnicom Group’s planned acquisition of Interpublic Group, creating the world’s largest marketing services holding ...

Can you taste a color? Mocha Mousse, Pantone’s Color of the Year, makes you want to. Looking to be closer to people, ...

The discipline is evolving like never before — and so are its relationships with other departments. As underscored by the ...

It’s not about eliminating alcohol but creating inclusive environments.

Founded by its CEO and CCO Noel Cottrell in early 2023, the ad agency made headlines for its holiday gift-giving last year ...

The creator economy has changed quite a bit over the last few years. And according to Whalar’s president of North American ...

Jaguar managing director Rawdon Glover stood his ground and defended the work under the direction of designer and chief ...

Dept has appointed David Neal, global chief financial officer at Tag, to be its global CFO, as Mickey Kalifa departs after ...

Roku predicts a strong market that will bring 20,000 new marketers to streaming services. An estimated 20,000 new marketers ...