Hoda Kotb gave her TODAY co-host Jenna Bush Hager a special "secret signal" during the 2024 Macy’s Thanksgiving Day parade.

Hoda Kotb sent Jenna Bush Hager a secret shout-out during the 2024 Macy's Thanksgiving Day Parade, and Bush Hager shared the ...

The broadcaster, 60, opted to give another subtle shout out while helming NBC's coverage alongside Savannah Guthrie on ...

The signal was inspired by the music video for the song “RockaFellaCenta” by Matt Rogers and Bowen Yang, in which Hoda and Jenna make a guest appearance. In the video, Yang shimmies and shakes ...

And there’s only one thing it could be,” Hoda said. She then mentioned the song “RockaFellaCenta” by Matt Rogers and Bowen Yang, which calls out Jenna. In the video, Yang shakes his arms ...

Al, Savannah and Hoda are back to bring you the 98th edition of the Macy's Thanksgiving Parade. TODAY.com captured each and ...

Astrid Stawiarz/Getty; John Nacion/Getty Hoda Kotb sent Jenna Bush Hager a secret shout ... and — while appearing to move to the Chappell Roan song 'Hot 2 Go" — Kotb quickly pumps her fists ...

Hoda Kotb sent Jenna Bush Hager a secret shout-out during ... and — while appearing to move to the Chappell Roan song 'Hot 2 Go" — Kotb quickly pumps her fists towards her chest.

So, I don’t know if you guys remember, but there’s a song called ‘RockaFellaCenta ... Whenever I see Jenna, I go like this.” Related: Jenna Bush Hager's Son Hal, 4½, Makes Debut Appearance on Today ...

Jenna Bush Hager would have recognized Hoda Kotb’s dance tribute to her from a thousand ... pumping her fists toward her ...