ジャパンタイムズ3h
IOC presidential hopeful Morinari Watanabe calls for changes in marketing strategy
The International Olympic Committee must overhaul its Olympic marketing strategy to deliver higher value for sponsors, IOC ...
Channel NewsAsia Singapore14h
Olympics need marketing changes, IOC decisions must be broader, says Watanabe
The International Olympic Committee must overhaul its Olympic marketing strategy to deliver higher value for sponsors, said ...
The Straits Times6d
Sebastian Coe welcomes new athletics start-ups amid push for innovation
MONACO – World Athletics president Sebastian Coe said he welcomed a number of innovative new track start-ups shaking up the sport’s status quo, as athletics moves to draw more eyeballs after ...
sportstar.thehindu1d
Olympics needs marketing changes, IOC decisions must be broader, says presidential candidate Watanabe
The International Olympic Committee must overhaul its Olympic marketing strategy to deliver higher value for sponsors, said ...
Athletics-Unselfish act earns Norwegian decathlete Skotheim international award
The 22-year-old Skotkeim failed to clear a height in the pole vault -- the eighth of the 10 decathlon disciplines -- ending ...
Cycling Weekly on MSN2d
Volunteers needed to help revive UK racing scene
Ahead of the London 2012 Olympics, committee chairman Lord Sebastian Coe called volunteers the “lifeblood” of the Games. The ...
devdiscourse1d
Olympic Marketing Overhaul: Watanabe’s Vision for Sponsor Value
Morinari Watanabe, IOC presidential candidate, urges a revamp of the Olympic marketing strategy to enhance sponsor value. He ...
Ten-Plus National Sports Leagues To Be Introduced Under Khelo India Programme: Report
The timeline for the leagues is yet to be worked out, but the planning process and the identification of the disciplines is ...